BRANDING & PACKAGING
Inspired by the city of Istanbul, where east meets west, the Hotel Harika conveys Turkey’s intricate culture through traditional ornamentation. Boutique style lures guests to relax in plush, contemporary accommodations. Here the modern bohemian woman age 30-45 can indulge without spending a fortune.
Historical shapes and vivid color are coupled with feminine lines, cultivating a unique charm. Custom typography and bold patterns balance richness with a fresh sophistication. The hotel’s name Harika, meaning wonderful will surely deliver such an experience.